Mens Style Blog

The stylish commencement of Mr. Gentry opens with a telling tale of hearty practice in mens style thinking. Mr. Gentry is the anonymous name used to bring style musings and insider observations from the working world of our industry to the outside net. Defined as being "the condition or rank of a gentleman", my interpretation is a classically style minded man with a urban interest of dress who pursues the Gentry Style. Mr. Gentry is not just about things being in the "Now", this is simply because by the time I have finished typing the word now its too late, now is already then.

Tuesday, 13 October 2009

Shiseido's ZEN Fragrance

It’s a bold step to name a fragrance after a 12th Century school of enlightenment, but Shiseido has never shied from a challenge. As well as being the oldest skincare company in the world (imagine trying to explain the virtues of moisturiser back in 1872), the Japanese outfit can also take credit for introducing the humble ice cream to a nation reared on Manju.
Zen may be the brand’s first scent for men, but with a number of iconic fragrance houses already under its wing (from Issey Miyake to Serge Lutens), it has an enviable talent base to call upon. Consequently this woody aromatic - created by Françoise Caron and Francis Kurkdjian - is able to blend the orthodox (bergamot, violet, patchouli) with the unconventional (Nashi pear, rhododendron) with admirable results.
It’s too early to say whether Zen lives up to the press release’s claim of containing “stress-relieving aromachological ingredients to liberate the modern man from his worries,” but i think it smells just great.
From £42 at Harrods

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