The store, located in the “Mitte” a very stylist and culturally rich area of Berlin and is a linkup with the store everyone should have heard about - Trüffelschwein, who's brand stockist list (including YMC, Paul & Joe, Folk) keeps true to the cool of Berlin.
Thursday, 21 January 2010
Poppin-Up with Original Penguin
Bread & Butter, not the delicious pudding your grandmother used to make you or the world wide pre-dinner hunger clencher, i'm talking about the trade show known for its more commercial, urban and denim-wear brands, the power brands such as Levis, G-Star RAW, Adidas, GUESS and even CK Calvin Klien.
However one brand which is huge in the states and quite recognisable around the UK and Europe is Original Penguin, the classic preppy apparel provider for those of a more relaxed style. They have opened up their first Pop-up store in Berlin this week just in time to hit the thousands of international travelers in town for the trading festivities.
The store will retail select pieces from the current AW09 collection, and will have the brands famous Earl polo in a selection of special colours for the holiday season including; Black & Yellow, Blue & Orange and White & Red.
For those of you who are not able to get out to Berlin, you can either buy online at ASOS.com or visit the London store located in Covent Garden.